UEFA launches its Circular Economy Guidelines
The guidelines are a part of UEFA’s Football Sustainability Strategy 2030 and were unveiled with a panel discussion on the topic. UEFA has today unveiled its Circular Economy Guidelines in conjunction with Zero Waste Week and the launch of the UEFA Football Sustainability Strategy 2030 – titled ‘Strength Through Unity’ – earlier this year.
In the UEFA context, circular economy refers to the optimisation of the consumption and life cycle of products, most notably food, packaging and branded items throughout UEFA operations and events. The organisation’s 2030 ambition is to embed the so-called ‘4R approach’ – built around reducing, reusing, recycling, and recovering – in all operations to minimise the impact of football on the environment and drive resource efficiency and cost savings.
The guidelines include three sections: an introduction to the circular economy concept and the 4R framework; best practice and factsheets in the food and beverage domain by various football stakeholders and an outlook into forthcoming circular economy focus areas – energy and water, apparel and football equipment, and event materials (signage, brand production and furniture, and IT equipment).
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