A collection of ECA Member Clubs’ CSR Projects

A collection of ECA Member Clubs’ CSR Projects

Following the introduction of the ECA Awards in 2010, ECA has begun rewarding outstanding club performances off the pitch and encourage best practice among its member clubs.

ECA CSR Award

One of these awards is dedicated to Community and Social Responsibility. The ECA CSR Award has now found its add-on with the first ever ECA CSR Publication. At ECA, the abbreviation “CSR” does not stand for Corporate Social Responsibility as it is commonly known; rather, it stands for Community and Social Responsibility putting the emphasis on every football club’s local identity, where the club has its roots and enjoys most support.

Promoting CSR activities as a whole

ECA takes CSR very seriously and is fully aware of the responsibility its members have towards their local communities and society as a whole. Therefore, instead of establishing its own CSR initiative or offering support to one specific project, ECA has decided to focus on promoting CSR activities as a whole among its member clubs – not with the objective of publicizing them but with the aim of encouraging all clubs to be active in this field.

ECA Member Clubs’ CSR projects publication

The idea to publish a collection of ECA Member Clubs’ CSR projects was born in the Marketing & Communication Working Group chaired by ECA Vice- Chairman Sandro Rosell. The aim of this publication is not limited to showcasing all the good European club football is doing in the field of CSR, but to offer examples to any sports club in Europe of the kind of CSR initiatives that are out there. Ultimately, this publication can be seen as a best practice handbook which will hopefully stimulate many other clubs to undertake similar initiatives in their communities in the future.