PSV Eindhoven

PSV Eindhoven

PSV’s General Manager Toon Gerbrands, sports marketing manager Bob van Oosterhout and former major of Eindhoven Rob van Gijzel have been officially appointed members of the PSV Foundation during the New Year’s reception. They will manage as from today the foundation which is responsible for all social projects organised by PSV. The club announced at the start of the season that all social projects that are organised by PSV or in which they are involved will be integrated in the PSV Foundation. The new board of directors was formed over the past few months. Van Oosterhout, Van Gijzel and Gerbrands all signed a contract during the New Year’s reception, so that they are the foundation’s members of the board.

Part and parcel

“The social projects have become part and parcel of PSV’s policy the past few years”, explains Gerbrands. “Just like founder Philips used to be much more than an employer for the Eindhoven community, PSV are more than a football club in the current society. We organise dozens of social projects in the community every year, setting a leading example in the Netherlands. To guarantee future plans, we have opted to put the social branch under a separate foundation with its own board. The Foundation will now be less dependable on the club’s course.” Just like other charitable organisations, the PSV Foundation has an ANBI status so that it can receive gifts and donations from third parties. These will be of benefit to the projects organised by the foundation. In order to qualify for an ANBI status, an organisation must meet several criteria, including at least a 90% commitment to the good cause. Profits should not be made and the board of directors must comply with integrity demands. That’s the main reason that Toon Gerbrands is the only member of the board who is directly connected with PSV. “We would like to attract an external top entrepreneur and somebody with great managerial skills and affinity with the town of Eindhoven. We think top marketing manager Bob van Oosterhout and Rob van Gijzel suit those criteria very well”, said Gerbrands.

Core values 

Community Care is one of the club’s five core values. For many years, PSV have organised and guided projects with which it tries to have a positive influence on the present society. The club used to do this under the flag of PSV in the Community. PSV are aware of its special position in the community and realise that it should embrace its social responsibility as one of the biggest football clubs in the Netherlands. The clubs feels honoured and privileged to provide a positive contribution to the community.

Projects

The (prize-winning) projects carried out by the PSV Foundation include, among other things, PSV United, the Dutch Street Cup, Scoring with Education, PSV OldStars, the annual visit that players pay to the children’s wards in hospitals and Playing for Success. Click here to get more information on PSV Foundation.